Obsessed with one thing: generating B2B business

We are VSO Leads. A team specialized in B2B lead generation, technology and growth that builds systems to connect companies with their next clients.

VSO Leads team working around a table in the office

The more we specialize, the more value we can deliver

VSO Leads was born from VSO Digital's experience working on lead generation and growth for companies across different sectors.

Over time we saw an increasingly clear need: B2B companies had tools, sales teams and marketing actions, but still faced the same challenge: generating new business opportunities consistently.

We decided to specialize, not only because of that need but also because of the value we deliver when you look at the numbers.

We brought together strategy, lead generation, data, technology and automation around a single goal: connecting B2B companies with the companies that can become their next clients.

Would you like to revolutionize lead generation at your company?

We're part of something bigger

VSO Leads is a specialized brand of VSO Digital, the group through which we develop different projects and solutions around growth, technology and business digitalization.

Being part of the group lets us draw on knowledge, talent and multidisciplinary capabilities, while keeping VSO Leads fully focused on the B2B market.

We're clear on why we're here. And where we're going

Mission

Making it simpler and more predictable to generate new B2B opportunities

We help companies build better systems to find, attract and convert their next clients, combining people, strategy and technology.

Vision

Becoming a European benchmark in B2B lead generation

Building a company recognized for transforming the way companies generate new business, by developing increasingly intelligent, measurable and scalable lead generation systems.

Our principles aren't written to decorate a wall

  • Business first

    Before talking about marketing, we talk about how a company makes money.

  • Specialization

    The better we understand a market, the better the decisions we can make.

  • Ownership

    If we take something on, we take responsibility for moving it forward.

  • Never settling

    What works today may stop working tomorrow. We question, test and improve.

  • Transparency

    What works, we say. What doesn't, we say too.

  • People

    Technology multiplies capabilities. Relationships still build businesses.

The B2B world is connected. We make the right connections happen

Every day, millions of companies look for suppliers, technology, partners and solutions that help them move forward.

On the other side are companies able to provide them.

Our job is to make sure they find each other.